Client : Coupa Software India Pvt.Ltd
Project : Planning and implementation of signage for their new office.
THE BRIEF: When Coupa Software India Pvt.Ltd moved into its new office in Hyderabad, AAA was commissioned to install a series of stunning graphic artworks to reinvigorate its uninspired working environment and reflect its stature as a global creative brand. Coupa collaborated with their own in-house creative team who were selected to come up with some unique concepts to inject vibrancy, colour and individuality to the spaces.
AAA team was actively involved with their internal teams to bring in life to their ideas and concepts.
THE CHALLENGES: To keep disruption to Coupa’s employees to a minimum, AAA worked to a tightly sequenced outof-hours programme – no mean feat considering the area that was to be covered.
THE TECHNICAL DETAIL: AAA digitally printed permanent wall art onto Avery Wall Films – MPI 2004 EA which gives a permanent solution and suits any flat surface. The Interactive wall art was printed on HP Latex 335. Apart from Wall graphics, we also gave solutions for their lighted logos in the internal spaces.
RESULT: AAA was able to finish the entire project over 2 weekends with teams working in two shifts. The work that was completed in record time continues to generate incredible feedback for Coupa from their own staff and clients.
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